7 great infographics by graphic design agencies
By Tom May
At Creative Bloq, we get sent a lot of infographics by PRs in the hope that our coverage will help them go viral. There’s nothing wrong with that, but in all honesty, most of them aren’t particularly well designed. And with the increasing availability of easy-to-use infographic tools we suspect some have been created by marketing folks with no actual design training.
To right the balance and show the world what a great infographic actually looks like, we’ve rounded up seven brilliant examples of the discipline created by leading design agencies.
01. Flag Stories by Ferdio
Copenhagen design studio Ferdio is seriously into its flags. So it decided to let its data visualisation skills loose on a side project, and Flag Stories is the result. This mega-infographic compares the design of the world’s flags according to a variety of criteria, including colour choices (and what they symbolise), shapes (used and their complexity), age, similarities and more.
These carefully considered visualisations are simple, imaginative and in places quite beautiful. After all, who wouldn’t love ‘Flag Tetris’?
02. The Evolution of Hip-hop by Sub Rosa
Sub Rosa is an independent strategy and design practice based in New York that produces a biannual publication called La Petite Mort, which receives a small print run of 5,000 as well as appearing online.
For last year’s edition, junior designer Jessi Brattengeier showcased her smarts by mapping out the 37-year history of hip-hop. The result is a striking monochrome infographic that makes perfect sense of all chaos and complexity that story entails.
A great example of how to harness visual hierarchy to make complex information easier to navigate, you can view the chart in full on page 54 of the magazine, which can be downloaded for free here.
03. Call to Prayer by Corporation Pop
Infographics don’t have to be complex or information-heavy to be effective, and here’s a great example. With Channel 4 running a special season to mark the Muslim festival of Ramadan, it asked Manchester-based digital agency Corporation Pop to create suitable branding. This included an infographic highlighting the dos and don’ts of the festival, which is shown in its entirety above.
Okay, this is certainly the simplest infographic on this lust. But it’s also an eye-catching, upbeat and strikingly original design, which makes clever use of colour and Islamic-inspired, geometric art to draw the viewer in.
04. A Month in a Design Agency by Paper Leaf
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